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Enriching the experience beyond the transactional relationship
Creation of a solutions ecosystem dedicated to offering personalization services to make each visitor wait, inspire, guide and engage.
Date
2023
sector
Luxury
customer
Cartier
rental
Expertise
Design
THE CHALLENGE
Identify and resolve friction points along the visitor journey
by transforming operational constraints into conversational tools.
Create rituals and gestures that showcase the brand's expertise and make salespeople's job easier. Ensure that the ceremony experience delivered is the same whatever the format or device chosen.
OUR SOLUTION
We imagined a space dedicated to the four customization services, to give a signal of the house's creativity, while inspiring customers through the staging of products.
CARTIER PERSONNALIZATION
the concept
The hub
To enable the brand and its customers to meet and exchange ideas.
Discover together, alongside the brand, the full range of personalization services. This hub allows you to immerse yourself in the multiple configurations and engage the customer through physical and digital product interaction devices.
Our belief
Go beyond the transactional: emotion is key
Emotion beyond the transaction, to deeply engage customers and generate authentic recommendations.
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Discover our conviction
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