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Our pop-up store concept for Horace, a grooming and skincare brand for men that sells online.

The challenge

imagine a skincare store
that appeals to men

The playground

The Playground is a pop-up store concept that we’ve created for Horace aiming to appeal to men and make them buy skincare products.

A thoughtfully designed space where regular online customers of the brand can buy their favorite products on site and potential clients can be introduced to the Horace skincare world.